Networking’s rapidly evolving. ommercial real estate has always been a relationship business. But today, clients and investors are getting to know you way before the first call or meeting. They’re Googling you, checking out your bio and portfolio, reading your posts and forming an opinion before picking up the phone. This is where personal branding comes into play.
A personal brand defines who you are, demonstrates your value and pushes you forward. It’s like the corporate brand of your employer. Except, well, it’s yours. Read more about how Brenda Karp has expanded her personal brand professional. Click HERE to read the article.
